A lot of apprehensions can go into when deciding to upgrade technology for your company. There could be questions about the usefulness of the software, how quickly can your users get accustomed to it, or even justifying the entire investment. Considering the speed at which the freight industry is growing, your delayed decision on the technology upgrade may cause you to stay behind in the competition. The inspired rush to adopt technologies like cloud-based freight solutions during the pandemic gave companies a glimpse of the endless possibili…
Making sense of your data is both beneficial and necessary. It's because data gives you clues. Clues from the past transactions. Clues on what's currently happening in your company. And even on how to go about when your plans won't work as expected. If your company has not yet been able to make data work for you, don't fret. A recent survey shows that only less than 20% of companies have fully utilized data analytics at scale. Freight forwarding is naturally a data-rich industry. For starters, every customer's shipment …
The recipe for a successful business has customer experience as one of the major ingredients. Customer service has long moved from "good to have" to a "must-have". The realization that good customer experience is conducive to growth and faring better in competition has companies investing increased resources towards it. According to Gartner's research, 89% of companies now expect to compete mostly based on customer experience. The demand for a heightened experience emanates from the tech-savvy and informed customer. …
Implementing cost-cutting measures could be taken up by companies for many reasons. Usually considered the ultimate step during dwindling revenues, cost-cutting can also be implemented to increase profit margins. In the freight forwarding industry, the number of costs is aplenty. But not all costs are controllable. Having multiple costs allows you to reassess the underlying factors influencing them. Once you have identified the underlying factors, the next step is to streamline and incorporate them into your processes. It might be a lengt…
For businesses, challenges are never-ending. Challenges keep businesses on their toes and prevent them from getting complacent. When constantly challenged, depending on the preparedness of your company, you could either emerge victoriously or crumble. One such endless challenge for forwarders is - competition. For freight forwarders, the competition is not just from the big fish but from the startups too. By understanding how competition is a threat to your organization, you can only safeguard your current position. Just like the saying goes…
Running a successful business is no different than fishing. The expectation is to have a net full of fish when hauled back in. Over time, you understand the techniques and practices that fetch you maximum gains. As freight forwarders, we too wish to achieve success and growth in our business. While no silver bullet exists, monitoring trends and applying industry best practices are valuable guides to consistent progress. In every plan, setting priorities is foremost. The same goes for freight forwarding as well. As forwarders differ in aim…
The year 2021 turned out to be kind of deceptive for freight forwarders. The year has had its share of surprises for the ill-planned. Matching container demand too was (and still is) challenging. The second wave of the pandemic caused a spike in medical supply demand. The Suez Canal incident further complicated operations. Forwarders that were badly hit took steps early to recover and prepare for the next disruption by adopting technology. Those averse to investing in growth simply snoozed the chance to bring about a difference. Procrast…
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