Is Your Forwarding Business in Digitization, Digitalization or Digital Transformation?

The freight forwarding industry is rapidly changing in the wake of new technologies. The nature of freight forwarders not being the cargo owners or transport operators has led to the perception they cannot force any substantial change in the industry. However, the way they conduct their business and serve their customers impacts the industry as a whole. Freight forwarding companies across the globe are at various stages of adopting technologies, these levels being commonly termed as digitization, digitalization, and digital transformation. Eve…